Vision / Mission / Value / Mindset


BIA wants to be a sustainable independent group with a family majority share by developing its positions in Benelux and in Africa;

BIA consolidates its growth and profitability as a Komatsu distributor, recognized by its customers for its high-quality products and services, focused on the Construction and Mining sectors;

BIA will continue to strengthen its position by developing the Transport and Energy sectors as well as its portfolio of activities.


Driven by passion, we deliver the best equipment, services & technologies to increase customers’ productivity, improve safety and reduce environmental impact.


  • Passion
  • Sustainability
  • Entrepreneurship
  • Excellence


  • Innovate
  • Collaborate
  • Dare
  • Customer intimacy
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